Reviews are an essential tool for building trust and credibility with your customers. They provide valuable feedback on your products and services, and can help improve your search engine rankings. In this article, I will be discussing the steps involved in how to add reviews on Shopify.

• Step 1: Add and install the Product Reviews app
• Step 2: Add a review section on the product page
• Step 3: Customize the product review blocks
• Step 4: Preview customer reviews

Let’s explore these points in detail.

Why Should You Add Customer Reviews to Your Store?

Adding customer reviews to your store is an effective way to gain trust and credibility with potential customers. 84 percent of customers believe customers’ feedback as much as word-of-mouth marketing and personal suggestion.

In my opinion, reviews provide social proof that your products are of high quality and that your business can be trusted. They are also a way for your customers to share their shopping experiences with others, which can help convince potential customers to make a purchase.

In addition, it’s my belief that reviews can improve your search engine rankings, as search engines recognize and reward websites with quality, user-generated content. By adding customer reviews to your store, you can create a more engaging shopping experience and increase your chances of driving more sales.

In the next section, I will give you a complete guide on how to add reviews on Shopify store within 4 simple steps.

How to Add Reviews on Shopify in 4 Steps?

Adding product reviews to your Shopify store can significantly build trust with potential customers and boost your sales. Here’s a 4-step guide to help you set up product reviews:

Step 1: Choose and Install a Product Review App

Shopify itself does not have a built-in review feature, so you’ll need to install an app from the Shopify App Store. There are many options available, both free and paid, each offering different features.

• Go to your Shopify admin, click “Apps” then “Shopify App Store”
• Search for “product reviews” and pick an app (many have free plans). Click “Add app” to install it.

Step 2: Configure the App’s Settings

After installing your chosen review app, you’ll need to configure its settings to match your preferences and store’s branding.

• Open the review app you just installed (it will be in your “Apps” section).
• Quickly check its main settings. You can usually adjust how reviews look and if they appear automatically.

Step 3: Add the Review Display to Your Product Pages

Once the app is configured, you need to ensure the review section and star ratings appear on your product pages. Many apps offer automatic installation or provide clear instructions. If not, you’ll typically do this through Shopify’s theme editor.

• In Shopify, go to “Online Store” > “Themes”
• Click “Customize” on your current theme.
• Go to a product page in the editor. Look for an option to “Add section” or “Add block”
• Find your review app in the list and add its review display or star rating where you want it on the page and save.

Step 4: Manage Reviews and Encourage Submissions

With the review system in place, the final step involves ongoing management and encouraging customers to leave feedback. Most review apps can automatically email customers after they purchase, asking for a review. Make sure this feature is turned on in the app’s settings.

That’s the core of it! You pick an app, do a quick setup, add it to your pages, and let it help you ask customers for their feedback.

Some Best Shopify Review Apps to Build Trust

There are a variety of apps for you to add Shopify testimonials. Check out the best Shopify product review apps that our expert team has recently listed below.

#1. Judge.me Product Reviews

Pricing: $15 per month | Free plan available

Judge.me is a comprehensive Shopify product review app that’s fully customizable and available in 37 languages. It’s designed to help you collect, manage, and display authentic reviews and UGC on social media and Google.

Key features:

• Unlimited email review requests: you can send emails with photos, videos, and in-email review forms to ask for reviews.
• Google rich snippets: Display of star ratings and Shopify google reviews
• Social integrations: You can share Shopify customer reviews on Facebook, Instagram, and Twitter.
• Synchronization of reviews across products and stores:  you can sync, or group product reviews across different products and stores

GET JUDGE.ME PRODUCT REVIEWS

#2. Yotpo Product Reviews & UGC

Pricing: $15-$119 per month | Free plan available

Yotpo Product Reviews & UGC review app is a comprehensive review management platform that can help you improve your online reputation, increase customer engagement, and drive sales.

Key features:

• Automated review requests: Yotpo reviews app can automatically request reviews from customers after they make a purchase, streamlining the review collection process.
• User-generated content (UGC): The app allows businesses to collect and showcase user-generated content such as customer photos and videos, which can improve customer engagement and increase trust.
• Smoothly integration: Connect your reviews with SMS, loyalty, and subscriptions product to strengthen the power of Shopify product reviews.
• Moderation tools: The app provides moderation tools that allow businesses to filter and manage reviews to ensure they are accurate and appropriate.
• SEO-friendly: The app is designed to be SEO-friendly, with rich snippets and review schema markup that can help improve search engine rankings.

GET YOTPO

#3. Automizely

Pricing: $11-$199 per month | Free plan available & 7-day free trial

Automizely Reviews is a powerful Shopify app that helps you showcase genuine product reviews to enhance your brand’s credibility, engage customers, and reach a wider audience.

Key features:

• Review request emails: you can set emails automatically sent to maximize review generation and collect NPS
• SEO-optimized: Reviews appear on Google, social media, and the website to increase company reputation.
• Net Promoter Score (NPS) emails: You can send automated email requests based on review scores To engage customers.
• Review referrals: Consider referrals with incentives to expand your brand on social media.
• One portal customization: you can edit Shopify product reviews, respond, feature reviews, and efficiently monitor performance in one place.

GET AUTOMIZELY

#4. Ryviu

Pricing: $6.99-$19.99 per month | Free plan available

The final on our list today is Ryviu. Ryviu is an affordable reviews app Shopify suitable for all business sizes, including small, medium, and large. This app offers a range of cool features to help you showcase product reviews and build customer trust.

Key features:

• Multiple templates review: You can display customer reviews on your store with multiple themes.
• Import reviews from multi-sources: You can import Amazon reviews to Shopify. Besides, you can export reviews from other sources like Aliexpress, Etsy, CSV, then import them to your Shopify store.
• Emails request reviews: You can send emails to ask customers to leave reviews on your store after completing a purchase.
• Question & answer section: This allows customers to ask questions about products, and you can respond promptly.

GET RYVIU

Conclusion

To summarize my thoughts, adding customer reviews to Shopify stores can have a significant impact on your sales and overall success. By leveraging the power of social proof, you can build trust with potential customers and boost your store’s credibility. Whether you use Shopify’s built-in product review app or a third-party review app, it’s important to make sure your reviews are genuine and reflect your product’s true value.

By following the process above, we hope that you know how to add reviews on Shopify easily and take advantage of this powerful marketing strategy to gain more trust and boost your sales.