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Shop True Light: LitOS Shopify Build for Wellness Technology eCommerce

About Shop True Light

Shop True Light is a wellness brand offering advanced light therapy devices designed to support sleep, mood, energy, and recovery. Their mission is rooted in science-backed innovation, making light-based wellness more accessible and effective for everyday users. To support their eCommerce growth, the brand needed a fast, responsive Shopify site that could handle international traffic and deliver a clean, high-conversion user experience.

Client

Shop True Light

Country

United States

Website

https://www.shoptruelight.com/

Industry

Light Therapy & Wellness Technology

Services Provided
  • Shopify UX/UI Design
  • Shopify Development
Project Duration

100 hours

Key features

High-Speed Performance & International-Ready Set

Client’s Requirements

  • Design and build a new Shopify storefront based on a theme selected from the Shopify Theme Store
  • Optimize code and theme structure for high-speed performance and clean responsiveness
  • Ensure the site runs smoothly across all screen sizes and device types
  • Set up multi-currency support and implement required app functionality per client specifications

Challenges We Faced

The client requested that we build the site entirely on a theme they had already selected from the Shopify Theme Store. While the theme offered a good starting point, customizing it to meet Shop True Light’s performance and layout standards required deep optimization of both layout structure and code.

We also needed to configure multi-currency capabilities and third-party apps based on evolving needs throughout the project—while ensuring that these integrations didn’t compromise speed or cross-device responsiveness.

Our Approach & Solutions

  • Shopify UX/UI Refinement for Wellness-Focused Products:

    We customized the existing theme’s layout and styling to better align with Shop True Light’s premium product positioning. Page structure, spacing, and content flow were adjusted for readability and trust, while ensuring that the product benefits and scientific messaging came through clearly.

  • Performance-First Shopify Development:

    Our development team optimized the base theme’s code structure to ensure smooth functionality, fast loading, and responsive layouts across all devices. We carefully tested every layout component to maintain performance standards even with added third-party features.

  • App Integrations & Multi-Currency Setup:

    We implemented a tailored set of Shopify apps to support product discovery, customer communication, and backend operations–configuring everything from marketing tools to product-specific features. Multi-currency functionality was also configured to support the brand’s international customer base, ensuring smooth transactions across multiple regions.

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Our Development Process

Discovery phase

We worked with the Shop True Light team to define layout priorities, understand their key product positioning, and review how their selected theme could be adapted to meet business needs. Special attention was given to mobile behavior, product presentation, and localization features.

Development phase

With direction locked in, our team customized the theme’s structure, optimized assets, and built out responsive templates for the homepage, product pages, and navigation. App configurations and currency settings were implemented in parallel, with regular reviews and client feedback loops ensuring everything stayed on track.

The site was delivered on time and tested thoroughly across devices to confirm speed, usability, and cross-region readiness.

Impact & Key Results

The new Shopify site now reflects Shop True Light’s position as a science-backed wellness brand. Load times are fast, the layout performs well across devices, and the multi-currency configuration allows them to sell confidently across regions. Customers benefit from a polished experience, and the backend is now simpler for the team to manage and scale.

Summary

LitOS partnered with Shop True Light to build a clean, high-performance Shopify storefront on a pre-selected theme–without sacrificing customization, speed, or user experience. From multi-currency setup to responsive layouts and app integrations, this project shows our ability to work within existing frameworks while delivering fully optimized, conversion-ready stores.