Dogs & Horses

Dogs & Horses is a British brand dedicated to crafting luxury leather collars, leads, and accessories for dogs, expertly handmade in London. With a growing customer base and a commitment to quality, the brand needed a fresh online presence to reflect its craftsmanship and elevate the customer journey.

Rebuild the website on Shopify using the original Dawn theme as a foundation.

Add high-impact image and video sections to enhance the homepage experience.

To meet the client's expectations, we needed to deliver a highly customized build within a strict timeline, without compromising performance. The project also required careful optimization to ensure fast load times while integrating visually rich content like high-resolution images and autoplay video.

Shopify Development & UX/UI Design: We rebuilt the Dogs & Horses website using the Dawn theme as a base, customizing layouts and visuals to match the brand’s premium identity. Key homepage elements were restructured with a clean, content-forward design to showcase craftsmanship, lifestyle imagery, and core product categories.

Visual Content Integration: To bring storytelling into the forefront, we added custom image and video sections throughout the homepage. These visual modules elevate brand storytelling while supporting product discovery.

App Integrations: We integrated essential Shopify apps to streamline operations, enhance performance, and maintain a seamless user experience across the storefront. All tools were carefully implemented to support long-term growth.

Discovery phase: We started by auditing the existing site and aligning with the Dogs & Horses team on visual priorities and functional requirements. This included planning how video and image content would be integrated into the homepage, defining responsive behavior, and confirming the Dawn theme as the base for the rebuild.

Development phase: With the roadmap finalized, we customized the Dawn theme to create a clean, responsive storefront. New homepage sections for autoplay video and high-impact imagery were implemented while optimizing for speed and consistency across devices. Final QA testing ensured smooth performance before launch.

The new Shopify site for Dogs & Horses was delivered ahead of schedule with outstanding results. The homepage now delivers a richer, more engaging experience that highlights the brand’s unique craftsmanship. Speed and performance were significantly improved, ensuring smooth navigation and fast load times on all devices.

With a fresh rebuild on Shopify’s Dawn theme, Dogs & Horses now showcases its premium products through an elevated digital experience. LitOS delivered a performance-optimized site with custom visuals that mirror the brand’s timeless style, crafted with care, just like the products themselves.