The current situation of the market is prioritizing online shopping channels due to social distancing. As a result, many store owners can grasp the opportunity to kick off an online business. However, sorting out one from hundreds of eCommerce platforms has never been a piece of cake for amateurs. There are two giant names we’re going to look at today: Wix vs GoDaddy.

Despite being fantastic platforms, Wix vs GoDaddy are, in fact, vastly different. Via this article, LitExtension – The World #1 Shopping Cart Migration Expert has compiled:

This article may help better your understanding of Wix vs GoDaddy – and find out which one works best for you. So, stay tuned!

Godaddy vs Wix: Take a Snapshot

What is Wix?

To begin with, Wix is a drag-and-drop website creator with online sales capability equipped and in the list of best eCommerce platforms. As a cloud-based platform founded in 2006, this platform is claiming itself as the leader in website creation with professional teams in various countries in the world. To website owners, Wix is a simple website builder with a drag-and-drop interface and a development wonderland for complete beginners.

It has been empowering more than 7 million websites all over the globe in diverse aspects such as online selling, photography, music, design, food, fitness, event, blog, etc. Wix is perfect for small businesses. Its user-friendly store builder and across-the-board eCommerce content management system (CMS) will allow you to create and design your website using intuitive, customizable templates and tools.

Let’s create a Wix website and follow this Wix tutorial video to learn how to create a Wix website from scratch!

Hey! Don’t forget that we have a thorough Wix review so you can catch all insight about this eCommerce platform.

What is GoDaddy?

GoDaddy is an Internet web hosting and registration company headquartered in Scottsdale, Arizona, and incorporated in Delaware. As of March 2019, GoDaddy has approximately 17 million customers and more than 9,000 employees worldwide. Godaddy is known as the world’s leading domain registrar and hosting provider today.

The GoDaddy website has already claimed 717 reviews of their platform which is rated at a very respectable 4.1/ 5 on Capterra. Godaddy offers a number of services, such as domain name registration and international domain transfer, hosting and VPS, email service, and SSL Security. The platform offers basic eCommerce tools, a marketing suite, and a handful of other features that streamline your eCommerce workflows. You can discover more by reading GoDaddy eCommerce review.

#1. Pricing – GoDaddy

When it comes to Wix vs GoDaddy pricing, while Wix designs a wide range of seven paid plans costing from $6 to $44 per month, GoDaddy has four plans with prices ranging from $6.99 to $14.99 per month for annual payments.

However, you can experience it completely free of charge on both platforms. With Wix, you can build and publish your website GoDaddy as long as you allow the display of relevant Wix ads on your website and even in your subdomain. GoDaddy doesn’t have a free plan but does offer a 1-month free trial. This will provide you with a considerable amount of time to decide if it’s the appropriate website builder.

Now, let’s crack on and see Wix vs GoDaddy pricing.

Wix pricing

Wix pricing varies slightly between its 2 options: Website and Business & eCommerce.

When it comes to creating a website, there are 4 pricing plans. The cheapest one comes at $16/month for connecting your own domain with your Wix site. Your site will still show Wix ads (note that this plan is not available in all countries). With the Combo plan, customers can have an ad-free website which also includes hosting and a domain name for 1 year. If you need more professional and advanced features like your own domain name or eCommerce, you must choose one of their premium plans, either Unlimited or Business VIP.

When it comes to launching an online store with the Business & eCommerce option, the price ranges from $27 to $59 per month.

You can save pretty much money if payments for Website pricing plans are made one year and two years in advance. Moreover, you can save for the Business VIP package if subscription periods are one year and two years correspondingly.

All of these packages benefit store owners by providing unlimited bandwidth, domain connection, statistics and reports on sales, etc, which helps you enjoy a feature-rich online store.

GoDaddy pricing

GoDaddy comes with 4 pricing plans depending on the features you need

Basic – For personal use: 6.99$/month
Standard – For new businesses: 10.49$/month
Premium – For growing businesses: 13.99$/month
Ecommerce – For selling online: 14.99$/month

However, if you are an online store owner, the one and only package suitable is GoDaddy eCommerce pricing. It includes several features including:

Add and edit products listings
Set up flexible shipping options
Sell products directly through your online store
Sell on marketplaces like Amazon and Etsy
Sync orders and inventory across channels
Manage discounts and promotions

You could save money by registering for the annual plan if you have a long-term plan for your business. You can also save 47% by signing up for an annual subscription for the first year before renewal.

All of GoDaddy’s plans include a marketing tool called GoDaddy Insight, which uses data to provide you with constant advice on how you can keep improving your online presence. This comes built-in to your GoDaddy plan, alongside essential features such as SSL security.

#2. Ease of Use – Wix

Talking about the design, GoDaddy definitely gets points for ease of use. Since it’s designed for a quick and efficient start, the interface is intuitive and beginner-friendly. In saying that, Wix certainly offers far better design flexibility and more powerful features.

At the same time, Wix also provides a much wider range of design templates on to base your website. GoDaddy’s themes are quite basic, which might be a reflection of its inadequacy as a website builder.

However, GoDaddy left Wix dead in terms of performance. The website built with Wix loaded very slowly, which was kind of irritating. On the other hand, GoDaddy site showed both great load speeds and great server response times under high visitor numbers.

Finally, both Wix vs GoDaddy offer decent business features, including an eCommerce store builder and social media integration. Wix comes out ahead here because of its more powerful online store and marketing tools, but GoDaddy doesn’t do too badly, especially when considering its superior customer service.

If you’ve created a website on Wix or Godaddy but it doesn’t satisfy your needs, consider migrating from these platforms to a new platform. For example:

#3. Design & Customizations – Both GoDaddy and Wix

Design is all about your website’s preface and usability. Simple and easy-to-adjust styles are often preferred. If you just take a look at the website designs of Wix vs GoDaddy, it will be difficult to tell which platform is superior. Both platforms are professionally designed and optimized with a wide variety of themes. However, each cart has its own characteristics:

Wix design & customizations

Currently, this platform provides users with over 500 templates. These are decided into certain categories, such as ‘Music‘ or ‘Travel & Tourism‘, and can be previewed before you commit to one. The backend of Wix also gives you drag-and-drop functionality. This function acts like PowerPoint and allows you to move something around, simply click and hold, then drag any button anywhere.

GoDaddy design & customizations

GoDaddy, on the other hand, uses Artificial Design Intelligence to create your website. This is cutting-edge technology that GoDaddy will design a website based on answers about your business to set up your store. For example, GoDaddy will ask you: What’s the purpose of your website? Do you have an existing website? Are there any social media accounts you’d like to display? From there, GoDaddy will put together a website for you.

GoDaddy’s editor is also relatively simple. It doesn’t work with drag-and-drop like Wix, but you can customize elements of your site from the side panel. You can change the ‘theme’ of your site (which is the same as a template) and alter basic things like text, images, and buttons.

It’s important to note that Wix also has an ADI product – Wix ADI. This works in a similar way to GoDaddy, but you don’t get the same level of editing control you do with Wix’s main editor.

In summary, Wix’s designs are far superior to GoDaddy’s. Wix has a more comprehensive editor and a better choice of templates that are categorized by industry. In contrast, GoDaddy is more stripped back; editing isn’t difficult, but it is limited. In short, Wix is for control, while GoDaddy is for efficiency.

#4. Apps & Plugins – GoDaddy

Wix plugins

Wix possesses an App Market with over 300 apps both made by Wix and third parties. The apps are distributed into content-based and eCommerce-based categories. Most apps are free or they have a lite version. Others require monthly payments and vary in price. Despite a limited collection of apps, they cover the most commonly inquired features.

Notably, Wix has checked all apps for compatibility, so you can be confident they will be well integrated. Nonetheless, Wix doesn’t provide a good solution for everything. While Wix offers a feature for a multilingual webpage, it’s not SEO-friendly and is bulky to use.

GoDaddy apps

This platform establishes GoCentral (GoDaddy eCommerce package), which is a combination of GoDaddy’s website builder and hosting services, now called Websites + Marketing. GoDaddy InSight™ is a smart learning system that provides data and guidance based on your business industry and goals. It’s a guide to spending time on the tasks that will have the most impact on your business. Next, for tracking the performance data they also provide Insight Score – benchmarking your business to others in your industry and region with a similar merchant.

You can see the data across your website, social media, online reviews, online store, and Bookkeeping all in one dashboard. You can easily monitor new reviews from Google, Yelp, and Facebook and get reminders to respond. Moreover, with the launch of market selling, GoDaddy eCommerce allows you to sell products across top marketplaces – Amazon, eBay, Etsy, Walmart, Jet, and more.

#5. eCommerce features – Both GoDaddy and Wix

Features are what really separate the elite platforms from the average. What you can and can’t do on each platform is crucial to your final decision. So, looking at a few different areas, let’s really drill into what kind of features both Wix vs GoDaddy have.

Product types

You can sell physical, digital products and services on Wix vs GoDaddy. However, you need an app with Wix to sell your service products. The ability to sell the other two product types is built into each platform.

Product presentation

Wix makes your products shine bright. It provides an integrated product video feature to improve the experience of your customers and you can easily add a product zoom function.

GoDaddy allows store owners to list up to 5000 products and enable them to attach multiple variants to products.

Payment options

Wix supports all the traditional payment solutions, including PayPal, Stripe and Square, but digital payment gateways including Apple Pay and Amazon Pay are unavailable. GoDaddy accepts credit cards, PayPal, Apple Pay and a few more.

Shipping options

With Wix, it’s a bit inconvenient that you may need apps to assist you with global payments for shipping. In addition, Wix does not offer printable shipping labels when you track orders and set tax rules for each product.

On the other side, GoDaddy is able to ship to anywhere in the world and calculate suitable and economical taxes and fees.

Inventory management

In terms of inventory management, Wix is made for small online stores since apps are required for sales report completion and visitor review collection.

Besides the Mobile-ready storefront, there’s even a mobile editor, so you can build your site and manage your inventory from your tablet or smartphone with GoDaddy.

Abandoned cart recovery

Analysis reports will increase your income by 25 percent by recovering lost sales! However, at present, the abandoned cart recovery function can only be accessed via a third-party app with Wix.

This is one of the key features of GoDaddy that Wix lacks. It allows you to send automatic emails to customers who have gone as far as placing items in your site’s cart but left before checking out.

Tax settings

Wix helps you to enable and disable taxes, including commodity rates, taxes and more. It would be great if you use Avalara – an integrated software program that can help measure tax rates in real time.

When you put Godaddy’s eCommerce plans in comparison with other platforms like Wix, their feature set has been pared down or way behind their competitors, so you’re left with only the essentials.

#6. SEO – GoDaddy

The strength of your website’s SEO (Search Engine Optimization) will determine how high you rank on search engines like Google. It makes your eCommerce store visible among the millions of sites that are competing for attention on the market. After all, the ultimate goal of SEO is to boost sales and revenue.

Wix SEO

It would be meaningless if a beautiful website ranks low on SERPs. So, when building content, you go to the settings and set up the SEO optimization feature. SEO WIZ tool will optimize support for the site.

In addition, you need to build a system of keywords and track them on search engines. All of these operations are possible using the Wix SEO dashboard and various apps, such as Site Booster, where you can track your website’s SEO performance.

Not stopping there, if you use WIX’s paid plan, you can also connect your site to Google Analytics. Thus, you will be able to track detailed information about the website’s traffic.

Users can also modify meta tags, URLs, keywords, anchor links, heading tags, alt text, and more. Moreover, they also come with multiple built-in SEO features such as instant Google indexing, Google analytics, structured data, XML sitemap, Robots.txt file, and Canonical URLs.

GoDaddy SEO

GoDaddy’s Search Engine Optimization is a do-it-yourself tool that improves your website’s search engine optimization (SEO). It guides you through optimizing your website for search engine inclusion. Search Engine Optimization analyzes your site by applying various rules based on what search engines see when they visit your site. Then it reports the results of the analysis and suggests measures you can take to improve the optimization of your site to improve your website’s visibility on the world’s top search engines like Google®, Bing®, and Yahoo®.

GoDaddy just beats Wix for SEO. The latter has a few SEO-specific apps, whereas the former has more built-in SEO tools. From editing meta descriptions and URL slugs to getting keyword suggestions and submitting a sitemap, everything you need to rank high on Google is readily available to you.

#7. Marketing – Wix

After building your website, you’ll probably want to bring people to it. This is why both Wix vs GoDaddy gives you tools to make your marketing work a bit easier. These include deals for buying ads on Google, Bing, Yelp and others.

Blogging

Wix has a bit more going for it when it comes to creating a blog. Wix’s blogging platform offers many of the features you’d expect such as using categories, tags, scheduling your posts, and you can also add video and images.

GoDaddy offers a custom dashboard, the opportunity to add a blog to your website, you can quickly post new content to engage visitors with eye-catching photos, tasty recipes or industry insights. So while GoDaddy doesn’t have the most feature-rich blogging platform out there, it will definitely work for basic blogging, as a simple mommy blog.

Email Marketing

With Wix, you can create your own email account specific to your domain using G Suite. It also has integrable marketing tools like Wix ShoutOut which help you to send beautiful marketing emails and newsletters, as well as share updates on social media (more on that later). You can also capture email addresses to help widen your audience.

GoDaddy’s email features are totally built-in. It also has its own email marketing service, but that does come at an additional cost on top of the monthly fee you pay.

Social Media Integration

With Wix, you can easily add social media buttons and feeds to your site. Again, it’s just a matter of dragging and dropping. In terms of social integration, the one place where Wix falls very short is when it comes to selling. You can’t use Wix to sell across multiple social channels, such as Facebook, Instagram and Pinterest.

GoDaddy, on the other hand, is limited to just adding social buttons that link to your pages. There is currently no way to embed live social feeds.

Analytics

Tracking your site’s visitors is a great way to monitor how it’s performing. You can check on things like page views, visitor counts and bounce rate. With Wix, you have the choice of either using Google Analytics or adding the Visitor Analytics app to your site. With GoDaddy, your only option is to add Google Analytics.

Wix has much better features than GoDaddy, though GoDaddy has a couple of useful features such as abandoned cart recovery and built-in email marketing – by and large, Wix offers more quality features and a much bigger range to choose from in its app market.

#8. Support & Security – Both Daddy and Wix

Wix support & security

Wix offers email and phone support Monday-Thursday from 5 am-5 pm. Its Help Center is an online resource where you can search for guides and tutorials. Think of it a bit like an only search engine – you type in a query, and a list of search results will pop up that will be able to help you.

At every step of your website-building journey, you’ll see a help button linking to a specific guide for that particular tool. There are video tutorials galore, as well as a community forum where you can get help and advice from other users. Just hover your mouse over the editor’s question marks and wait for the small bubbles to appear. They can rapidly give answers to your common questions.

GoDaddy support & security

You’ll find various support channels like phone support and live chat, along with their existing knowledge base and community forum. GoDaddy offers 24/7 phone support, or you can live chat with a GoDaddy expert all day on weekdays. GoDaddy also has a How-To section, unlike any other website builder I’ve seen. On this page, you can watch video tutorials grouped into comprehensive, stand-alone courses. Are they actually helpful? Let’s check it out!

Wix vs GoDaddy draw for help and support. GoDaddy has personal help available 24/7, which puts a big tick next to its name. On the other hand, Wix support is its in-editor help, which is hugely convenient if you want to tackle an issue straight away.

Wix vs GoDaddy for Different Sites

Both Wix and GoDaddy are excellent all-rounders that can be used to create any style of the website. Is it possible, however, for a website builder to be suitable for all types of websites? Take a look at how Wix and GoDaddy approach websites that serve different functions.

Great eCommerce and SEO features for expansion, as well as beginner-friendly tutorials.

	Wix	Godaddy
Blogging	Great blogging platform for creative authors and aspiring businesses.	There are better solutions for blog entries and websites than this simple blogging editor.
Portfolio site	Almost endless customization, a large feature set, and hundreds of template styles to choose from.	A plethora of contemporary design templates to help you present your work in the best possible light.
Business site	Sales and marketing capabilities, a large app store, and endless customization are all available.	Simple site-building tools combined with a comprehensive marketing suite.
eCommerce site	For organizations that are just getting started, a simple eCommerce option is available.

Wix vs GoDaddy – FAQs

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Wix vs GoDaddy – Which is Better?

In conclusion, Wix or GoDaddy is powerful enough to provide you with website builders along with eCommerce features. However, nothing is perfect and each of these platforms has several limitations. Therefore, we hope that you will find a suitable home after reading this comprehensive Wix vs GoDaddy comparison.

GoDaddy is optimal for creating your eCommerce store as it’s a website up fast with a small-scale store. Especially if you are a newbie or don’t have a technical support team. However, compared to GoDaddy, Wix is more well-rounded. It gives you more creative control, more features, and more ways to get help, so if you need a full guide to start online selling with Wix, check out our How to Sell on Wix article.

If you are planning on performing Wix migration, or if you’ve already had a website and want to move to a new dream store on the GoDaddy platform, we bring you the best solution for migration. You can try a Free Demo migration with a few simple steps to envision how your store looks like and how the migrations are performed with LitExtension! As the world-leading shopping cart migration provider with impressive ranks on Trustpilot and Finance online LitExtension can transfer all your store entities automatically, securely, and quickly with no technical knowledge required!

Should you have any questions about your store migration, don’t hesitate to contact LitExtension support team. We are here to solve all of your problems right away! Let’s visit LitExtension eCommerce blog to get more eCommerce tips and news or visit our Facebook Community to dive into the eCommerce world and discuss with other eCommerce fellows!