Showcasing stunning photographs and building a personal brand identity is essential for any photographer. Do you want to find an online place to do so? Read on as we will present some of the best website builder for photographers so you may find your desired destination to showcase your photographs.

In over 10 years in eCommerce, we’ve tested out many website builders and given out this list of the 11 best website builders for photographers to you:

  1. Shopify
  2. Wix
  3. BigCommerce
  4. Squarespace
  5. Adobe Portfolio
  6. SmugMug
  7. Format
  8. Pixpa
  9. GoDaddy
  10. Zenfolio
  11. Weebly

Let’s jump right in!


10+ Best Website Builder for Photographers

1. Shopify

If you’re looking to sell photographs, Shopify is one of the best website builder for photographers. Not only being built for photographers, but it is also a great website builder for eCommerce.

best website builder for photographers - Shopify
Shopify for photography

With Shopify, the setup process comes with ease which makes it quick to set up and customize your website. Moreover, the vast range of third-party integrations made it easy to integrate our Shopify site with other social media. And that’s how you can power your marketing effort by sharing your photographs multichannel.

Currently, there are over 120 Shopify themes available on Shopify theme store. You may find a bundle of themes that meet your requirements for photography sites.

You may want to get:

Currently, Shopify offers 5 pricing plans (you may see the ultimate review here). If your need to contact Shopify support, you get a fantastic choice of four channels: chat, email, phone, and community forum support.

Is Shopify good for photographers? Let’s check out the table below to grasp Shopify up and downsides:

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Need inspiration? Look at one of some popular photographer websites on Shopify:

Shopify site example
A stunning photography site on Shopify – The Canvas Works

Need more in-depth reviews on Shopify and its features? Take a look at these articles:

2. Wix

If you’re on a budget, Squarespace and GoDaddy may be expensive. In this case, Wix is a more affordable option. Wix is not specifically aimed at photographers, but it does have a good selection of 40 easy-to-use photography templates for everyone from photographers to photojournalists.

Wix
Website builder for photography – Wix

Plus, if you are a non-techies, we recommend you choose another way to create a website without templates – Wix ADI. Wix ADI (Artificial Design Intelligence) asks you questions about what you want your website to do, then uses your social media info to generate a fully working website.

You may also want to read:

For website building, there are 4 pricing plans, and all plans are pretty reasonable. You may see the full features in the table below:

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Is Wix a good site for photographers? Check out more about the pros and cons of Wix in the table below:

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Take inspiration from a photography sample site on Wix:

Wix site example
Wix site example

3. BigCommerce

When it comes to the best website builder for photographers, we would highly suggest BigCommerce – a well-known website builder. BigCommerce has everything you need to create an online presence for your photography business. You can simply sign up and enjoy 15-day free trial with BigCommerce and start personalizing your eCommerce store and monetizing it immediately!

BigCommerce
BigCommerce

BigCommerce provides professionally designed themes with much room for customization, which are great for photographers to personalize their websites. This website builder also offers an impressive array of templates for various budgets (even free themes!)

Currently, there are 150+ themes on the BigCommerce theme store, and 15 are free BigCommerce themes. All BigCommerce themes are mobile responsive, stylish, and easy to work for your photography business.

Check out: Best BigCommerce themes – 8 options under $200

Is BigCommerce good for photographers? Let’s check out the table below to grasp BigCommerce’s ups and downsides:

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Besides, BigCommerce allows you to customize the theme to personalize your website. With the “Style Editor” function, you can get creative with colors, fonts, carousels, etc. And more importantly, there are no coding skills required when you perform the task.

Plus, BigCommerce gives you instant control over everything from background colors to logo positions, the number of featured products, navigation arrow colors, and more. If you have a developer background, you can also work with the CSS and raw HTML to update your theme.

When it comes to BigCommerce pricing, there are 4 pricing plans, and you may discover all of them at BigCommerce Pricing: Which Plan Is The Best?

Check out a popular theme for photography – Fortune on BigCommerce:

Fortune on BigCommerce:
Create online gallery for photographers with Fortune on BigCommerce

Let’s grasp even more insights about BigCommerce with:

4. Squarespace

Squarespace is a dominant name among the best website builder for photographers. This website builder offers plenty of free templates that provide a front-and-center focus for photo portfolios.

Squarespace
Squarespace

Suppose you want a strong focus on exhibiting their photos in a gallery-like structure, facilitating a more artistic approach to the site. In that case, Squarespace will not let you down with truly attractive designs.

Recently, Squarespace introduced the Asset Library, where your uploaded files will show here in your library for quick access when editing your site. Additionally, Squarespace offers a mobile portfolio application that lets photographers access their website on the go without an internet connection.

Squarespace currently offers 4 pricing plans (you may look at the image below), including:

  • Personal – $23 monthly paid
  • Business – $33 monthly paid
  • Commerce Basic – $36 monthly paid
  • and Commerce Advanced – $65 monthly paid
Squarespace pricing plans
Squarespace pricing plans

Is Squarespace good for photography? The below table can give you the answer:

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Want to get inspired? Let’s have a look at a stunning photography website on Squarespace:

Squarespace site example
An example of a photography website on Squarespace – Jules Davies Photography

Access even more insights about Squarespace with:

5. Adobe Portfolio

Just like the name, Adobe Portfolio can provide a beautiful portfolio website. If you already have a Creative Cloud subscription, you can access this website builder for free. Whether you want to showcase your work in a complete portfolio website or create a single-page website, Adobe Portfolio‘s got you covered.

Adobe Portfolio
One of the best website builder for photographers – Adobe Portfolio

Currently, you have access to only 12 themes from Adobe Portfolio, but all of these are nicely designed for photographers. These themes can show off your work in a very excellent way, and you can also easily customize Adobe themes easily for an attractive website.

Suppose you already use apps in the Adobe Creative Cloud ecosystem. In that case, Adobe Portfolio makes it easy to pull in images and other content you may have already uploaded to Behance, Lightroom, Photoshop, or Adobe Stock. And that can make it a smooth and easy experience to populate your portfolio site! Needless to say, Adobe Portfolio delivers an excellent website for professional photographers!

Currently, there are 2 pricing plans for you to choose from with Adobe Portfolio:

  • Creative Cloud – Photography for $9.99/month, and you will get access to Adobe Fonts, Photoshop and Lightroom
  • Creative Cloud – All Apps for $54.99/month, and you will get access to entire Adobe creative apps
Adobe Portfolio pricing plans
Adobe Portfolio pricing plans

Is Adobe Portfolio amazing for a photographer’s website? Let’s have a look at the table below:

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Need inspiration? Here’s an example of a photography website on Adobe Portfolio:

example of a photography website on Adobe Portfolio
An example of a photography website – Unequal Scenes

You may want to read: Adobe Commerce Cloud– Full Features, Pricing & More

6. SmugMug

SmugMug is also one of the best website builder for photographers.

Smugmug
A popular website builder for photographers – SmugMug

How is SmugMug a good fit for your needs as a photographer that wishes to showcase photography online? You’ll need to think about what you wish to have in a photography website:

  • Photo storages
  • Photo sharing
  • and selling photo online

And SmugMug has got them all for you in a very straightforward way!

SmugMug offers 3 subscription plans based on whether for personal storing purposes or selling purposes:

  • The cost of Personal plan – Power is $13 with unlimited storage, so you will never have to delete any photo, and you will get seamless Lightroom integration.
  • If you want to start selling photography, Portfolio ($28 monthly) and Pro ($42 monthly) may let you make money with print and digital download sales.

Is SmugMug suitable for photographers? Let’s check out the below table:

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You may fall in love with this photography site on SmugMug:

Smugmug site example
Photography sites on SmugMug – Portfolio – Andy Yeung | Photography

7. Format

With any tech skill required, photographers can hassle build a photography website on Format – one of the best website builder for photographers. This website builder aims at photographers who want to create portfolios online to easily and quickly connect to online customers.

Format
Format

This website builder comes with a downside that you can hardly edit the entire design of the website as the design is relatively fixed. While you can modify the elements, the Editor is quite insufficient.

However, Format pricing plans are relatively reasonable for personal use. What is more, in all plans, you can access Lightroom – a prominent photography software and on-the-go mobile  Format app. Let’s check our 3 pricing plans of Format right below:

Format pricing plans
Format pricing plans

Is Format good for photographers? Let’s check out the below table:

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You may fall in love with this photography site on Format:

Format site example
A photography site on Format – Rozette

8. Pixpa

Pixpa is a website builder for creatives like photographers, artists, and anyone who wants to display and sell their visuals online. What is more, this website builder also markets itself as a portfolio builder with integrated eCommerce functionality.

Pixpa
One of the best website builder for photographers – Pixpa

If you’re looking for a budget website builder for photographers that will allow you to build a visual portfolio and showcase and sell your photographs, Pixpa is the best you could go for. It’s affordable, easy to use, and surely visually appealing. Currently, there are 4 pricing plans (it’s very reasonable), and you may check them out in the image below.

Pricing plans of Pixpa
Pricing plans of Pixpa

When it comes to templates, Pixpa comes with more than 100 responsive templates and modern-looking all-purpose options.

Is Pixpa good for photographers? Let’s grasp more insight with the table below:

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You may fall in love with this photography site on Pixpa:

Pixpa site example
A stunning photography site on Pixpa – Willow Findlay

9. GoDaddy

With the ADI (Artificial Design Intelligence) setup, you can quickly set up a photography website on GoDaddy. By entering information about how you want to build your website (name of the business and industry), GoDaddy will handle the rest and create a website template just for you within minutes.

GoDaddy
GoDaddy

Currently, there’re 7 themes for photography as recommended on the GoDaddy theme store. You are worry-free to edit the theme that is said to perfectly frame your photos!

If you want to share tips and tricks on the photography business, GoDaddy blogging can jump right in to help. With a basic set of blogging tools, GoDaddy offers your all the basic needs. However, there’s a downside that you can’t find blogging analytics or writer profiles.

Currently, GoDaddy offers 4 pricing plans, as you may see in the image below:

GoDaddy pricing plans
GoDaddy pricing plans

Is GoDaddy good for photography? Check out the below table to get more insights:

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Take inspiration from a photography sample site on GoDaddy:

GoDaddy site example
GoDaddy site sample

And let’s craft even more with the following:

10. Zenfolio

Zenfolio is among the best website builder for photographers to monetize and showcase photographs. This website builder aims to give photographers an easy, all-inclusive solution for displaying, sharing, and selling images online.

Zenfolio
One of the best website builders for photographers – Zenfolio

With clever tools to help you display photos, get booked for sessions, sell products, and receive payments, Zenfolio offers a great all-in-one solution for photographers. However, if you have a large image bank, you’ll probably require more storage space.

Now, let’s look closely at the Zenfolio monthly pricing plan:

  • $8 for the Portfolio plan
  • $18 for PortfolioPlus
  • and $36 for ProSuite
Zenfolio pricing plans
Pricing plans of Zenfolio

Zenfolio offers 9 photography website templates – most of which you can use for either single-page or multi-page sites – and 10 preset gallery layouts. For the most part, they are well-designed, with tasteful color combinations, clean lines, and animations that enhance your photos.

Is Zenfolio a good photography website builder? Find out more in the table below:

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You may fall in love with this photography site on Zenfolio:

Zenfolio site example
A photography website on Zenfolio – Sian Lewis Photography

11. Weebly

Why should Weebly be mentioned in the list of the best website builder for photographers? The answer lies in its simplicity and smooth user experience while providing sufficient tools for photography.

Weebly
Weebly

Currently, Weebly offers around 50 themes, 7 out of which are designed exclusively for a photography portfolio. All of them are all free to use and responsive. You can freely choose and change anytime, which makes redesigning no problem.

The themes that Weebly offers are not that modern and attractive compared to other website builders. However, the themes still give a decent contemporary feel and a wide range of styles, from informative grid layouts to inspiring full-screen images.

Currently, Weebly offers 4 pricing plans as crafted in the image below. Weebly offers a free plan for basic use, which makes it be a best free website builder for photographers. Specifically, this website builder let you sell your photography even on the free plan!

Weebly pricing plans
Weebly pricing plans

Is Weebly good for photography? Let’s grasp more insight in the table below:

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Take some inspiration from the photography sample site on Weebly from the Merch theme:

Weebly site example
Weebly site example

And that you’ve gone through 11 best website builder for photographers. In the next section, let’s grasp some benefits of why photographers should have a photography website!


Benefits of Having a Website for Photographers

A photography website is essential for any photographer, and in this section, we will craft some of the most compelling reasons why you need a place to showcase your photographs.

1. Exhibit your online photography portfolio

As a photographer, you may want to present to others who you are and how you present yourself via photographs. Having a website builder may bring you a fantastic experience to do so. It’s also where you can store your stocks and display them in stunning ways.

2. Monetize your photography

As you’re showcasing your photography online, there are 2 ways that you can make money online with photography.

  • You can integrate selling functions, add payment gateways and sell your photography
  • You can let your potential customer reach out to you and book your service (as we craft down in the next section)

3. Encourage prospects to reach out

As visitors come to your website, they may see your work before and be interested in your photography skills. With an online photography website as a work portfolio, you can include your information so potential customers can reach out to you and book you for future projects.

4. Strengthen marketing efforts

With any photography business, marketing is a crucial part that aims to promote your business. With an online photography portfolio, you may make less effort to do so. Let’s find out why!

  • A photography website is a great place to express photography marketing ideas
  • You promote your business on websites and other social media channels
  • Via the website, the visitors will know about you and book your service

You can also start slow by building a simple yet informative landing page to display your skills. If you’re on a low budget, these best free landing page builders can help!


How to Start a Photography Business

Now you may know why a photographer should have a photography website. Now, let’s discover how to start your photography business from scratch.

1. Choose a suitable niche

As a photographer, you may already create your photography style. Or if you have just started out, you should clarify which styles you want to follow, and that’s the photography niche you will jump in to kick start your business. Here are some popular types of photography:

  • Portrait photography
  • Fashion photography
  • and wedding photography, and more.

You should clarify your style from scratch so that you may develop and pursue your professional career.

2. Seek photography-selling ideas

There’re so many ways to sell your photographs. One of them is to create a print-on-demand (POD) business where you let your users use your photographs on shirts or photos.

Or else, you can let a photography website as an online portfolio so that others can leave information book your business.

3. Prepare shooting tools & editing software

There is some photography equipment you may need to start your photography business, including:

  • One (or more) professional camera(s)
  • Some camera lenses
  • Memory cards and memory cards render
  • Tripod and more

photography-equipment-unsplash

After having sufficient equipment for shooting images, you will need to have some editing software for more stunning and comprehensive photographs. These are some of the most popular and must-have photo editing software you may need:

  • Adobe Photoshop
  • Adobe Lightroom
  • Luminar AI…

4. Shoot stunning photographs

Now, you’ve got all you need for an all-inclusive photography business. It’s time to go out, find some shooting ideas, and shoot stunning pictures. Let’s get the most out of those photographs as you may showcase them on your website.

5. Create a website for photography

Above, we’ve recommended you 11 best website builder for photographers, you can choose among them to kick off your online photography business. These website builders let you hassle create a photography website from scratch without coding required.

Suppose that you want to choose Shopify for your photography business. You can quickly go to the Shopify homepage, fill in the email address and start your free trial.

Shopify Homepage
Shopify Homepage

Want to know how how to make a website for photography on Shopify? Let’s check out this article: How to Start Your Business Photography with Shopify – 10 Easy Steps

6. Start your online photography business

After creating a photography website, you can now integrate the selling functions and add payment gateways to start selling online.

One small note here is that if you choose Adobe Portfolio, you can only create a place to showcase your photography, not to sell. In case you only want to present your photography online, Adobe Portfolio is an optimal choice. Or, if you want to sell, we recommend choosing from the other 10 website builders!


Best Website Builder for Photographers – FAQs

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Final Thoughts

You keep your career perfectly in photography, so you will not want to hide them in secret. We hope that via this article of 11 best website builder for photographers, you may find a suitable place to display and at the same time monetize your photographs.

In case you’re somewhere else and want to perform migration, LitExtension – #1 Shopping Cart Migration Expert is always here to help. With 200,000+ successful migrations and 100,000+ customers worldwide, LitExtension ensures a seamless and secure migration process.

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