SEO is a significant factor to attain a successful position of an online business. The mastermind behind the website’s management should at all terms be at good terms with SEO strategies and all the aspects it revolves around. In this article, I will be discussing the 8 effective eCommerce SEO strategies for better ranking of...Read More

Cost Per Action (CPA) marketing is a hot topic right now and there’s a reason it’s gaining a lot of traction fast. Here’s what happens most of the time. Some marketers spend thousands of dollars on ads to generate leads and sales for their business. Sadly, they never get a good enough return on investment...Read More

When it comes to social media, followers count is often seen as the measure of success. It is essential for growing your social media followers strategically and meaningfully. To maximize your growth potential, you need to develop a strategic plan that focuses on the right tactics and considers your unique business goals and audience. For...Read More

Introduction Email marketing, just like any other type of marketing, attracts your visitors to your business and your website. However, unlike any other form of marketing, email engagement is especially important when talking about eCommerce as you can’t physically showcase the products and services you offer. It is one of the most important marketing channels...Read More

Introduction eCommerce or the business activity of trading goods and services via online mediums is by no means a new concept in the global markets. From MNCs like Amazon and eBay to smaller stores like the website of the supermarket near you, where you can place an order and have it delivered to your doorstep...Read More

What’s the first thing that comes to your mind when someone mentions social media? Instagram? Twitter? It’s unlikely that LinkedIn is the first thing that pops up. But LinkedIn is a social media that boasts a whopping 740 million members, which means using LinkedIn for sales is a great idea. LinkedIn is popularly used for...Read More

If you’ve been in the eCommerce market for a while, you are probably familiar with the term “affiliate marketing”. However, many people are unsure of what it is or how it works. In its simplest terms, affiliate marketing is a performance-based marketing model that rewards affiliate partners for driving the desired action. When a person...Read More

Introduction Did you know that the number of digital shoppers in the US has steadily increased since 2016? In fact, the US saw over 230 million digital shoppers in 2021 alone — an increase of 20 million in just five short years. With the number of digital shoppers consistently on the rise, it has never...Read More

Email marketing is a crucial tool in every marketer’s arsenal to achieve a marketing goal. For brands looking to expand their audiences, it is one of the essential Shopify solutions for 2021. A well-executed email marketing campaign can help you boost your revenue and drive conversions. And the best part is that you can expect...Read More

Why Make a Video? Creating videos to boost your eCommerce sales has many advantages for your marketing strategy. Videos add a much more personal touch to your company, allowing you to connect with customers more effectively. Videos enable prospects to see and hear a company representative walk them through what they provide instead of just...Read More