Category

Store Growth
After launching a new marketing campaign, I looked at the metrics for my eCommerce website and noticed that something seemed off. My traffic was steadily increasing as planned, but my sales weren’t. In fact, I noticed that a larger number of people than usual were leaving my online store without completing their purchases. Compared to...
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Magento inventory management is the process of tracking and managing your stock flow across all sales channels and locations. The system will ensure the right stock is in the right place anytime, at the correct cost, since it directly impacts your Magento store’s customer service, revenue, and productivity. Many Magento store owners use inventory management...
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Introduction You may have heard of best cross-selling examples from Amazon or IKEA. As is known, cross-selling is a technique that helps eCommerce sellers increase revenue, however, only when being used correctly. Merchants can apply cross-selling in both physical and online stores. If you do not have or are planning to build an online store,...
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As we’re approaching the most manic shopping extravaganza of the year, it is time to prepare for your Shopify Black Friday campaign. During this shopping season, shoppers have spent billions of dollars at Shopify businesses of all sorts. Therefore, the sooner you set the stage, the more blooming traffic and massive sales you’ll generate. In...
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How to improve conversion rates? What’s the tactics? The conversion rate in marketing refers to the percentage of visitors who took a notable or desired action while visiting your store. Simply put, the more customers you have, the greater will be your store’s conversion rate. When you start an online store, either on your own...
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Have you ever experienced voice commerce in action? Voice commerce, or v-commerce, is changing how people do business. People deal with business much differently as the online community progresses. Even so, it is not unusual that eCommerce is at the center of this change because e-business makes it easier to buy and sell goods online....
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The holiday season is around the corner, and shoppers are super excited to spend a fortune on wish lists they have drooled over the year. Hence, now is the ideal time to step up your holiday email marketing strategies to entice customers into the sales funnels. In this write-up, we’ll give you a free buffet...
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With approximately 223 million U.S. social media users and 4.2 billion social media users worldwide, social media has become a powerful tool for any store owner to boost sales. Obviously, eCommerce brands that don’t leverage social media may risk losing customers to brands that do. The problem is many eCommerce brands don’t really understand how...
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Today’s market is oversaturated with small-, medium-, and large-scale companies willing to promote their products to a larger audience. When it comes to any business model, lead generation becomes a huge part of a brand growth journey. Time marches on, and so changes eCommerce, and you need to track these chops and changes in the...
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Like oxygen to humans, sales plays a key role in the path to success of any business. Thus, driving more sales is always the ultimate goal. But how? The best pathway is to implement a great sales promotion campaign! In this article, LitExtension has put together a list of 50+ commonly used sales promotion examples...
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