It used to be that if you wanted to create a comprehensive WordPress website, you had to know code.

Well, not anymore.

With Elementor, you can create stunning, dynamic WordPress websites without having to write a single line of code.

And, you can do so for free.

Introducing Elementor

The default WordPress editor is fine for simple blog posts, but it doesn’t offer very many design options and you can’t see what your design will really look like until you click the preview button.

Enter Elementor.

The ultimate & free WordPress drag-and-drop editor, Elementor lets you create beautiful WordPress websites in the easiest and quickest way possible, all while showing you the outcome of your design as you assemble your page.

And the best part is, there’s no need for CSS or HTML knowledge whatsoever.

But that’s just the tip of the iceberg.

Elementor offers countless design options and dozens of pre-built content widgets; everything from buttons to forms, sliders to pricing tables – you’ll find them all on this powerful builder.

Core features

Drag and drop editor

Elementor provides users with a clean, clear and intuitive environment in which to create and update landing pages, blogs and other pages.

Here’s what it looks like:

On the left, you’ll see the widget panel. Offering more than 90 dynamic widgets and 300+ templates, Elmentor empowers you to create your dream website. Elementor’s editor accounts for responsive design, custom positioning for all site elements, and global fonts and colors.

WooCommerce

Elementor is the ideal solution for those looking to build an e-commerce store powered by WooCommerce. You can leverage Elementor’s drag-and-drop interface to design your single product page templates and your shop archive pages (the pages that list all of your products or the products in a certain category).

In addition to designing your store’s templates, you’ll also get dedicated WooCommerce widgets that you can use to insert WooCommerce content anywhere on your site.

Workflow optimization

Elementor Pro’s Global Settings feature helps you create and manage your site’s own design system so that you can ensure consistency across your entire site and speed up your workflows.

Whenever you create a new design, it will automatically inherit its settings from your Global Settings. And if you change something in Global Settings, that change will automatically apply across your entire site.

Of course, you’re never locked in – you always have the option to fully customize a design on a page-by-page basis. But with Global Settings, you can ensure that your default designs look exactly the way that you want them to and are consistent across your site.

Lead capturing

There’s a reason marketers place such a heavy premium on getting prospects to land on their website. Once there, visitors can be met with a variety of powerful tools and features designed for one ultimate objective: Conversion.

Elementor offers powerful features geared towards lead capturing and other marketing objectives, including:

Features such as fully customizable forms and smart popups enable site owners to considerably grow their audience.
Elementor users can leverage customizable templates and set triggers to target their visitors at the right moment.

Just as importantly, Elementor integrates with all your other powerful marketing tools, so you can engage with your customers on all fronts.

Kits Library

Elementor’s Kits Library contains dozens of complete, designer-made website kits. These kits include all the elements and attributes a website needs in one single kit. All you have to do is click import.

Kits eliminate the need to tackle each page component (e.g. header, footer, color palettes) individually.

With just a few clicks, you can customize a kit to fit your needs and vision, and, voila, you’re up and running with a complete website!

The true power of this feature, however, lies in its replicability:

Templates, content, site settings, header, footer, 404 error page, pop-ups, color scheme, fonts, theme style, and landing pages; all the website attributes are packaged into a single kit for more convenient implementation.

Plans and pricing

Elementor includes both free and paid versions.

The core Elementor plugin is 100% free and cpavailable at WordPress.org.

If you want to add more advanced features and capabilities, you can extend the free core plugin by purchasing Elementor Pro, which starts at just $49 for use on a single site. You can view the full pricing details here.

What are the main differences between Elementor free vs Pro? And, more importantly, which version is right for you?

Elementor Free Version

With just the free version of Elementor, you’ll already get access to the visual, drag-and-drop editor and a wide selection of widgets and style options that you can use to design your content.

You can use it to design individual blog posts and pages – all you need to do is launch the Elementor editor when you’re editing a post or page.

In general, you might be fine with the free version of Elementor if you just want to design some basic landing pages or add some style to your blog posts.

However, if you want to use Elementor to design your entire website, you’ll probably want the powerful new features, design options, and templates in Elementor Pro.

Elementor Pro

Elementor Pro builds on the features in the free version to create a more high-powered tool for web designers and professionals.

With Elementor Theme Builder, you’ll be able to design your entire theme using Elementor’s interface, including your header, footer, blog post templates, 404 pages, and more. You can also create global settings that let you easily control the design palette for your entire site.

If you have a WooCommerce store, Elementor WooCommerce Builder gives you that same flexibility for your shop and single product templates.

And in addition to designing your theme, you can also use Elementor Popup Builder to design any type of popup that you can target and trigger according to your needs.

Beyond letting you use Elementor to design all aspects of your site, Elementor Pro also gives you access to powerful new features that you can use in all of your designs. Here are some of the biggest additions:

A visual form builder or you can embed forms done with a 3rd party online form builder.
Lots of new widgets including sliders, post lists, portfolios, pricing tables, and more.
New design options including scroll effects and custom positioning.
Support for dynamic content from plugins like Advanced Custom Fields, Toolset, and Pods.

Finally, you also get access to a ton of new pre-built templates to help you save time.

Here are the full subscription options:

Elementor for US$49 per year. The paid options come with more templates and more detailed website features across several different plans. The Essential package costs $49 per year, can be used on a single website, and includes over 300 Pro templates (which offer more detail than the free options), over 90 widgets, and over 10 website template kits.
The Advanced plan costs $99 per year and lets you install it on up to three websites, while the Expert plan covers $199 for up to 25 websites.
More professional businesses might eye Studio ($499/year) or Agency ($999/year) which include VIP live chat support, and expand the number of websites Elementor can be used on to 100 and 1,000 respectively.

Elementor: WordPress website creation reimagined

Elementor is one of the highest-rated website building platforms available, and it’s easy to see why. Between its dynamic, intuitive user interface, and its variety of widgets and Kits, Elementor proves a true game changer. Web designers no longer have to compromise on their dream of a WordPress website even when they have absolutely no coding chops.

If you’re ready to get started with Elementor on your WordPress site, and join a community of more than 8 million professionals leveraging the website builder’s powerful features, go ahead and install the free version from WordPress.org today.