In April 2022, Mageplaza officially joins the rebranding world and gets a new identity. Positioning itself as the most feature-rich extension developer for Magento 2, Mageplaza has rebranded its logo and changed its visual identity in order to fit the current modern days.
Since its inception in 2014, Mageplaza has been offering more than 230 extensions highly compatible with the latest versions of Magento 2. All of them come with responsive, secure, and personalized technical support that has been recognized by over 100,000 customers.
With the first significant rebranding, Mageplaza sets itself apart from other extension developers with an intense focus on product features, innovation, and dedication to technical support.
So, to be specific, what has changed?
Mageplaza has changed its brand visual identity
Mageplaza’s got new colors. One blue and one shamrock, in fact, with the company’s rebrand and new logo design. Gone is the staid blue over the roof symbol, replaced by a shamrock and dodger blue to create a continuing motion effect.
For the last 8 years, the old lettermark has become familiar to many customers and workers worldwide. It’s become synonymous with Mageplaza’s commitment to their values and mission. However, as they’re entering a new era of Magento (Adobe Commerce now), Mageplaza understands that it is high time to adopt not only a new look but also a new set of values and beliefs.
Mageplaza’s new logo (pictured left) is an infinite line with no beginning or end. It is also a refinement and modernization of the combination of the letters M and A. Besides, Mageplaza’s wordmark is changed to a new font style without capital letters to bring a fresh, modern, and friendly look to the brand.
The new logo signals Mageplaza’s “new mission and stronger commitment to developing a better world for E-commerce,” Mageplaza explains in its announcement.
In addition, Mageplaza has launched a new brand visual identity with a modified color palette and key visual system. To view more about Mageplaza’s logo guideline, you can head to their About us page and download the PDF with the possibility of converting it from PDF to Word file.
With this new breath of fresh air, Mageplaza hopes to communicate who they are, what their purpose is, and which values they’re offering to their employees, customers, and partners around the world.
Mageplaza has extended its mission and brand statement
Along with the remarkable changes in their brand visual identity, Mageplaza has implemented a new mission statement: “To create a wide variety of well-coded, fully-featured & innovative extensions with the most dedicated and sustainable support.”
With this new statement, Mageplaza is committed to focusing on the real quality of their products (well-coded, fully-featured & innovative) and services (dedicated & sustainable).
In conjunction with the new mission statement, Mageplaza’s released their new brand positioning statement as follows:
For online merchants and developers seeking high-quality extensions for their Magento 2 stores, Mageplaza offers a wide range of the most feature-rich modules. Mageplaza is an ecosystem of over 230 extensions highly compatible with the latest versions of Magento 2 (Adobe Commerce). All Mageplaza extensions come with responsive, secure, and personalized technical support which has been recognized by nearly 100,000 customers for 8 years. We set ourselves apart from other extension developers with our intense focus on product features, innovation, and dedication to technical support.
Mageplaza has put stronger commitments to extension development
As a commitment to developing top-notch extensions, Mageplaza focuses on extension features and updates. A feature roadmap for 20 core extensions has been published. Customers can follow to understand Mageplaza’s product development. Additionally, all Mageplaza extensions are regularly updated to stay compatible and conflict-free.
In the future, Mageplaza’s new brand look will keep being present and complete on its website, social channels, and others. Let’s see how Mageplaza will do with what they define in their statements. To celebrate this big milestone, Mageplaza has just put up a big sale campaign from April 05 to 15, check it out if you are shopping for your Magento 2 store!