Cinnabar Green

Cinnabar Green brings skincare, body care and haircare together through a nature-led brand experience. LitOS created the client’s new website from the ground up, delivering the complete journey from UI/UX design to development and final completion. The project translates the brand’s botanical imagery, everyday care rituals and product range into a cohesive digital storefront.

Build a new website that connects Cinnabar Green’s brand story with an accessible shopping experience. The project called for an end-to-end approach, covering UI/UX design and development rather than a refresh of an existing site. The experience needed to accommodate multiple care categories, product displays and ingredient-led storytelling within one consistent visual system.

Starting from scratch required a clear balance between immersive storytelling and practical product discovery. Lifestyle photography, botanical imagery and a varied product catalog needed to feel connected without competing for attention. The design challenge was to express the warmth of the brand while maintaining readable layouts, distinct category entry points and a clear visual hierarchy.

UI/UX Design: LitOS shaped a calm visual direction using muted greens, warm neutral tones and generous white space. Lifestyle images introduce care rituals, while category imagery and product cards provide more focused paths into the range.

Brand Storytelling: The homepage combines a large opening visual, category features, product selections and a split-layout brand section. Ingredient imagery and lower-page discovery cards extend the story beyond individual products.

Website Development: LitOS translated the UI/UX direction into the working website, bringing editorial sections, product presentation and brand content together. Design and development were handled as one continuous delivery process.

End-to-End Completion: LitOS carried the project from the initial design stage through development and final completion, maintaining continuity between the intended brand experience and the finished storefront.

Cinnabar Green received a completely new website, designed and developed from the ground up by LitOS. The finished experience brings nature-led imagery, care categories and product discovery into one cohesive digital home.

From UI/UX to development and completion, the project connects the brand’s visual identity with a structured storefront, giving customers room to explore both the products and the story behind them.