It’s no secret why the WordPress platform is often preferred over other CMS platforms. Its easy-to-use interface, flexibility, and simple set-up ensure its popularity. However, this popularity has also compromised quite a number of WordPress sites and led to data breaches, placement of malware, and exploitation of plugin/theme vulnerabilities. Keeping security at the forefront of...Read More

Introduction Internet of Things, or IoT is not an unfamiliar concept when it comes to eCommerce. It is bringing about newer ways to shop and interact with brands from a customer perspective. In addition, it helps brands manage their customers, inventory, and profits better. In this post, we’ll be providing you how IoT is influencing the...Read More

Since the cost of acquiring a new customer constantly rises, affiliate marketing has proved to be amongst the most cost-effective acquisition channels for online brands. Actually, you don’t have to go far to see the impact. As an example, Amazon’s affiliate program accounted for a staggering 40% of its more than $34 billion in sales...Read More

The omnichannel customer service approach has long surpassed the multi-channel one as something all businesses should strive for. In a world where modern technology has given consumers more choice than ever before, adopting a five-star omnichannel customer service is essential. So what’s it all about? The old multi-channel approach offers a range of services for...Read More

Running an eCommerce business in 2021 is no easy feat. You spend hours reviewing your website, creating customer emails, sourcing products, managing social media accounts, the list goes on. But how much time have you given to reviewing your shipping strategy? A solid shipping strategy can be incredibly useful for an eCommerce company. Not only...Read More

Introduction There is little doubting the power of the subscription service. No matter where you are in the world, the subscription model is booming and shows no signs of stopping. In 2019, before the coronavirus pandemic had begun, it was claimed that we were entering an era characterized as “the end of ownership”. After the...Read More

Today, practically every public business activity relies on digital marketing strategies. No matter what you do, you need marketing tools and strategies to carry your message across. Of course, a business owner, a philanthropist, an economist and community leader, or a spokesperson will need different marketing strategies to grow their online influence. To make full...Read More

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. – Seth Godin Tremendous growth has been seen in the B2B eCommerce industry in the past several years. As a matter of fact, B2B eCommerce sales reached $1 trillion back in 2018 and...Read More

By 2040, as much as 95% of shopping will be facilitated by eCommerce. If you want your online business to have as big a piece of that pie as possible, user experience is key. It’s vital that you optimize your website. How? There are valuable user tracking tools that can help. Why do you need...Read More

Are you currently running a Shopify dropshipping business and looking for a way to increase your sales? There are a number of ways to grow your Shopify store, but one of the best options is to start selling your products on Amazon dropshipping. Amazon is the largest retailer in the world. They have access to...Read More